Infinitum movement

Norway’s Infinitum Movement is all about nurturing the environmentalists of tomorrow without taking the moral high ground. This web series turns Norway’s green heroes into environmental ambassadors to spread the word that there’s only one earth and it is high time we started to take care of it. The initiative is backed by Infinitum AS, Norway’s deposit return system for drinks packaging. Norway leads the world in bottle deposit recycling with 97 per cent of all bottles and cans recycled.